Fresh fromÂ the CIM’s 9thÂ annual Cambridge Digital MarketingÂ Conference, Â Anicca MD, Ann Stanley’s Presentation on ‘What’s New in Search Marketing’ is available to download.
In this presentation AnnÂ goes through the most important new features available in the digital marketing landscape. She discusses the impending Google algorithm updates and shows you how to not only access, but make real use of the Â “not provided” keyword data. Key topicsÂ from the presentation are:
- An overview of the digital marketing landscape in 2015
- Recent updatesÂ to the Google algorithm and how to avoidÂ being penalised
- Essential tools and techniques to help you carry out your own effective SEO campaign
- Sofa.com case study using SEO Monitor to reveal “not-provided” key phrases (the fullÂ case study can be found here)
Click on the link below to download the full document.
If you’d like help with updating your Paid, Owned or Earned marketing campaigns, please emailÂ [email protected] or call the office on 0116 298 748. Â Alternatively call Ann Stanley on 07930 384443 (8am â 7pm week days).