New Google Updates: Local Search & Google City Expert Program
Find out more about the latest Google updates to do with Local Search and the new Google City Expert Program and read this latest post.
Stars, Reviews & Seller Ratings: The What, Why & How
If you are confused about stars, reviews and seller ratings make sure you read our latest post which explains exactly what they are and why you should be using them.
Welcoming Georgia – the newest member of the Anicca family!
In our constant search for new talented staff to join the technical team at Anicca – we have had to resort to a new recruitment and training initiative called “grow your own staff”. Yesterday Georgia, joined the Anicca team at 5.46pm, from Leicester General Hospital; thanks to her very happy and proud mum Penny and…
Google’s Product Listings Ads & Marketers’ Opportunities
Learn more about Google’s latest changes to Google Shopping Ads – or as others may call it Google’s Product Listing Ads (PLA’s) – and check out this latest post from Kustrim which outlines the benefits of creating a product feed.
New Enhanced Segmentation in Google Analytics – Coming Soon!
Learn more about the new advanced segments on Google Analytics and read this latest post from Ed.
What’s New in SEO: The Top Ranking Factors for 2013 Revealed!
Regardless of whether you’re a seasoned professional in the world of SEO or a complete beginner, it’s a good idea to keep abreast with the latest updates and insights. One of the best resources for anyone wanting to learn what’s happening in the exciting and ever-changing realm of SEO is of course Moz. In fact,…
How Big Brands Use Mobile & Social – A Quick Study
Curious about the adoption of Google+ by big brands? Ann Stanley and Bhavesh Chauhan have conducted some research to find out exactly what they are doing. Be sure to read.
Remembering My Mum, Mary Patricia Clode & What She Has Missed Over The Last 20 Years!
My mum lost her fight with cancer 20 years ago today. This is quite an anniversary, which fortunately most people won’t get to celebrate, but she was a great inspirational women and deserves to be remembered! Losing a parent is always hard, but you feel very cheated when they are only 57 (I was 33…
What’s New in Google Search – A Presentation to the Second Wednesday Club
I was asked to speak at the Second Wednesday Club in Nottingham this week. This is a buzzing networking event for creative agencies, web designers, marketing companies, freelancers and in-house marketers. The orginal club has been around for 14 years, but with the new organiser (Chris AllWood) and some generous new sponsors (that funds a…
SEO – What I’ve Learned In Two Weeks
When I joined Anicca Digital 18 days ago my knowledge of SEO was limited to say the least. Having come from a largely offline marketing background I appreciated the need for websites to be seen on page one of Google’s search results, but didn’t quite understand just how this could be achieved. The past 18…
