Get 20% Off Google Analytics Audits in April How much do you trust your data? – Make sure your Google Analytics is performing for you. Let us health check your Google Analytics account this April to give you peace of mind that you are accurately tracking and reporting what you need. For a limited only…
Over the last few weeks there have been several high-profile brands pulling their ads from Google, particularly YouTube and the GDN. This is as a result of their ads appearing against content that does not align with their brand values. Fears ran high that ads were appearing against extremist videos, and you can see why…
The new face of Google AdWords has finally arrived within some accounts at Anicca, well in the form of an Alpha anyway. This means it’s likely that it is in an early stage in the process and Google wants to test the new interface, so this could be subject to change. I’ve dived straight in…
If you are located within certain areas in the East Midlands and thinking of investing between £5,000 and £40,000 on a transformational ICT project (such as web development, digital marketing or IT equipment) then you may be able to apply for up to 40% grant funding for eligible projects and other ICT support. Over £6…
We are so excited to announce that we have completed a deal to purchase a property in the Frog Island area of Leicester. Anicca Digital, currently based on King Street, has invested over £300,000 in the former Cricketers’ Rest pub building on the corner of the A50 on Abbey Gate in Frog Island. The deal,…
This year the Anicca team decided to choose a charity that we would like to fundraise for throughout the year. Each team member suggested a charity that was close to their hearts and a charity was chosen at random. This year the charity chosen was The British Lung Foundation, put forward by Bakti, as this charity…
In the Digital Marketing world, 2016 was the year of the mobile. Last year, 71% of UK adults used a mobile or smartphone to access the internet, compared to a mere 40% on desktop (Information-Age.com). Whether you like it or not, 2017 still belongs to the era of the smartphone, and it doesn’t look like…
Many people today do not realise the basics of technical SEO are not as complex as you may think and in most cases, you may not need a developer. Whilst some people believe ‘technical SEO is just makeup’ and an attempt to make your site pretty for Google, it’s much more beneficial and is integral…
Our MD Ann Stanley, has recently started the Goldman Sachs 10,000 Small Business programme, so she has written this article to explain how both Anicca Digital and Goldman Sachs can help you grow your business! Part 1 – How Anicca can help you grow your business using digital marketing? Part 2 – Helping you develop…
According to Google, over 50% of all desktop pages loaded on the internet are HTTPS pages and is continuing to grow. HTTPS stands for Hypertext Transfer Protocol Secure. You’ll notice that if you visit a website, HTTPS pages are identified by the secure symbol next to the URL. These pages are secure and are safe…
