Ann Stanley presented this workshop at the Ecommerce Expo on the 1st October at Olympia, London.
She starts by presenting data on online ad spend, the importance of search and mobile. Then she runs through a all the algorithm changes in Google and other updates, before doing a similar summary of all the changes in AdWords, including announcement made during Septemberresented this workshop at the Ecommerce Expo on the 1st October at Olympia, London.
You can download this presentation here or view it on SlideShare.
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Tags: adwords, PPC, search engine marketing, seo Posted by