Shopping & Marketplaces

If you are a retailer and run an ecommerce site, then we can help you maximise your sales & return on ad spend (ROAS) by utilising Google Ads Shopping, Microsoft Ads Shopping, Amazon Sponsored Products

HomePaid MediaPaid Media Shopping & Marketplace

What are shopping ads?

Shopping ads are an essential campaign type for any ecommerce retailer who wants to grow their online presence and sales.


The great thing about shopping ads is that they appear specifically when a user is searching for a product that you sell, giving you an unrivalled opportunity to showcase your products with relevant information that will help inform the users decision to visit your site.

In all formats the ads will display with information relating to your product including, a product image, title and price which is what sets these ad types away from others when it comes to user intent. 

Allow us to help create laser-focused campaigns across platforms such as Google, Bing, Facebook, Amazon and YouTube.

Shopping ads services

Our paid media team is experienced in delivering multi-channel shopping campaigns that allow you to connect with your potential customers just at the right moment and on the right platform, whether that is Google, Amazon or other marketplaces.

We can break our services down into 4 areas, feed generation and optimisation, audits and consultancy, campaign setup and ongoing management, but we can combine these different offerings to create a bespoke package for your ecommerce business.

Feed optimisation

We will review your current feed structure and make recommendations on how this can be optimised to enhance performance in shopping channels.

Audits & consultancy

Our shopping audits review both feed and campaign setups, as well as channel usage to assess opportunities for enhancements and growth.

Campaign setup

We will identify the best shopping platforms for your business and setup the campaigns and tracking within these platforms.

Ongoing management

We will optimise campaigns on an ongoing basis to ensure campaigns continue to perform at optimum levels.

As Google Premier Partners the team at Anicca are accredited in shopping ads which ensures we stay at the forefront of new releases, product betas and best practices.
We work closely with your business to ensure campaigns are returning positive ROIs and presenting opportunities for growth.

Why Anicca?

With Anicca as your shopping ads partner you can be assured our expertise and knowledge are always up to date. As a Google Premier Partner, we also get first access to new product releases and betas for Google Shopping and YouTube Shoppable ads and can test these on your accounts which helps you to stay ahead of the game.

We pride ourselves on working to the data, which means we are always results driven and your success is our success.

Reach out to Anicca today to start a conversation on how we can help to accelerate your business growth through shopping ads.

Our Client Case Studies

"“After numerous failures and attempts in finding the perfect digital marketing agency for our niche, we stumbled across Anicca Digital online and oh boy did they back the words out their mouth."

In Safe Hands


Technology Partners

Formally Facebook

Get in touch.
Let’s talk.

    * Mandatory


    Download our extensive guide to help you analyse, plan, implement and manage your digital marketing strategy.