How Anicca increased +63.8% CTR Increase year on year
Sharing our digital marketing expertise to help accelerate fundraising, increase brand awareness and build digital communities.
The Not-for-profit, charity, or Third sector, as it is often referred to, is subject to stringent regulation and competes for every pound of funds raised and grant money received. Working in this highly competitive and increasingly sophisticated sector, Anicca has specific expertise to help meet your organisation’s objectives; be it increasing awareness of projects, building digital communities or fundraising.
Working with a wide range of not-for-profit organisations, including local and national charities, social enterprises, community businesses and membership organisations, it is part of our passion and drive to help organisations in our wider communities.
From empowering neighbourhoods through digital education and training, to helping charities build their online communities and providing PR and event support, we don’t just work with our charity clients, we become actively involved with their mission, with Anicca team members serving on charity boards to donations of time and funds.
We are aware of the stringent safe-guarding and financial rules and regulations that not-for-profit and charities are bound by, and will work with you to maximise any opportunities.
Our experience in delivering digital marketing services for the Not-for-profit organisations, Social enterprises and Charities sector means that we can hit the ground running, providing value, expertise and consultancy that helps deliver in line with your wider mission.
Put your name in front of new stakeholders, donors and grant funders with search engine advertising, which improves the visibility of your organisation and services in Google and Bing. As Google Premier Partners with experience in your sector, we’ll find your audience and create ads that get results:
We will work against existing KPIs or help you define new ones, in order to create a specific SEO task list. Our SEO approach can work in isolation or complement the overall marketing activity, improving the ranking position of your website in SERPs (search engine result pages). This allows potential and existing supporters to find your organisation more easily, increasing visibility.
SEO tasks to help achieve this include:
You need accurate data to fully understand your customers and course-correct your marketing strategy on an ongoing basis. Our Analytics Health Checks highlight opportunities you might be missing out on, while Conversion Rate Optimisation identifies how to increase conversions in online shops or other products or services:
Be a thought leader, drive the key conversations in your industry and improve the visibility of your website with PR.
We strive to share techniques and tactics to help your team and your organisation grow. Our bespoke training can cover any digital marketing channel specifically or offer an all-round overview.
* Mandatory
Anicca Digital
1 Abbey Gate
Leicester
LE4 0AA